PASSIONATE IN ANALYTICS
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Fastest Growing Analytics Forum in India

Passionate in Analytics (PIA) is promoted by i-miRa Knowledge Solutions, Trivandrum, and was launched in 2015 following the success of Passionate in Marketing. The forum connects analytics professionals, academicians, and students through news, articles, and case studies.

Since 2015, PIA has grown its membership by bringing together voices across behavioral analytics, big data, customer analytics, financial analytics, HR analytics, marketing analytics, risk analytics, social media analytics, supply chain analytics, and web analytics. Content spans news, articles, and applied case studies drawn from real industry practice.

Learn more about the forum's background on the About page, or reach the team via Contact.

Articles & Analytics News
Case Studies by Sector

Journal

Writing your first analytics case studyLearning how to write your first case study as an analytics professional is easier when you treat the piece as a decision narrative rather than a technical…
A Practical Guide To Staff-Recommended Pokies For Australian PlayersChoosing an online pokies site can be difficult when hundreds or thousands of games compete for attention. A useful shortlist should look beyond colourful…
How to bluff effectively in multiway poker potsBluffing in a poker hand against several opponents is a calculation problem, not a display of bravado. Every extra player increases the chance that someone has…
A Data-Led Guide To NBA Betting In AustraliaBasketball betting has become increasingly data-driven as Australian fans follow the NBA across time zones, track player performance and compare markets…
The power of cohort analysis for Indian media subscriptionsThe Power of Cohort Analysis in Subscription-Based Indian Media Platforms lies in its ability to explain how subscriber behaviour changes over time. A platform…
Building A Demand Forecast Model For The Indian Monsoon SeasonDemand during the Indian monsoon season is shaped by weather, geography, income, festivals, transport access and changing consumer habits. A useful forecasting…
Web Scraping Law In India: A Practical Guide For Data ScientistsWeb scraping can support market research, price intelligence, academic analysis, fraud detection and machine learning. For Australian organisations working…
Behind the Scenes: How i-miRa Curates Analytics Content for PIAAnalytics has moved from a specialist function into the daily language of business. A retailer studies browsing behaviour, a bank monitors risk signals, a…
From Excel to Python: An Aspiring Analyst's Indian RoadmapThe spreadsheet is still the heart of the modern Indian office. Walk into a back-office tower in Gurgaon, an accountancy firm in Pune, or even an undergraduate…
Causal Inference for Better Policy Decisions in IndiaThe importance of causal inference in evaluating policy interventions in India lies in a simple test: would the observed outcome have occurred without the…